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Are you positioned for GROWTH in 2022?
Are you positioned for GROWTH in 2022?

October 7th 2021

Dalal Alkaldy avatar
Written by Dalal Alkaldy
Updated over a week ago

My name is Dr. Nadine Jeserich, and I'm the Chief Data Scientist, and lead Economist here at

Based on the data we've been analyzing, we're seeing a return to pre-Covid activities. Albeit not entirely, but more so than we've seen in the last 18 months.

Today I wanted to share with you 4 observations and insights to consider when completing your 2022 planning cycle:

  1. All aspects of FDI are picking up, there's a significant increase in tradeshows, most jurisdictions have increased travel related activities including mission trips, and corporations have begun re-visiting modifying and/or actioning their pre-Covid strategies and priorities. In fact, we've added nearly 50 new ones, and have another 50 scheduled to add before the end of the year.

  2. Global venture funding hits an all time high in 2021 and doesn't show any signs of slowing down. This is especially true in later stage companies. You'll want to consider paying special attention to those companies that are quickly accelerating and commercializing as first-time expanders. In we've seen a 15% increase in VC funded companies in the last 6 months.

  3. An updated competitive analysis and benchmarking study in all industries will be critical to ensure you're adequately aware of the rapidly evolving business landscape.

  4. Many organizations will need to re-evaluate what makes them unique in the context of a rapidly shifting global economy and workforce. The strategies, unique value propositions and competitive landscape has changed significantly. We tackled this topic at our recent "Taking Your Outreach Strategy to the Next Level" webinar

If you missed the webinar, here's the link to the complete replay. Our content on benchmarking, competitive analysis, etc begins here. is more than just a list building tool. We can help you complete many aspects of the research and analysis that are needed to build a solid strategy and plan for 2022.

I invite you to reach out to us to book in for a 30-minute 2022 planning prep call.

Or, if you already have your 2022 plan in the bag we can work with you to outline what additional data, lists, tradeshows, etc. will help ensure you have the best year yet!

Please feel free to contact me directly if you've like to hear about more trends or industry insights.


Dr. Nadine Jeserich, Ph. D

Trade Corner

This week we have a couple of thoughts that are more specific and relevant to our Trade & Export users all about getting poised for 2022.

Tradeshows are back, and many of the trade agencies we’ve spoken to are planning on attending some tradeshows in-person in the next 3 - 6 months. They know that getting back out there is critical to them achieving their 2022 goals.

Have you already planned your tradeshow schedule for 2022? If so, send it to us so we can make sure the shows get loaded before you take-off.

Finding companies that are ready to export might be easier than you think. While, not all companies who could export want to grow their exports. A lot of companies can be passive and reactive towards exporting, rather than proactive and growing. Instead of wasting time going after the wrong type of companies, you can leverage the G-Score that's available only in to help you identify companies with the highest likelihood of expansion in the next 1 - 2 years. Companies with a G-Score of 5 are showing 90% of the signals for expansion in 2022 or 2023.

You may want to reach out to local companies to offer services to help them expand globally, using the G-Score will allow you to do so in a more efficient and effective way. Prioritizing companies poised for growth can reduce your time spent in outreach and increase your participation and results from export programs. So, don’t forget to use this AI-based feature for your outreach list building.

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